For the launch of the new Dyson Zone headphones, our team created a unique DJ Booth experience at the Dyson boutique in Paris Opéra, for the agency L’ALTERNATIVE PARIS.

Over two evenings, our interactive animation captivated more than 102 influencers, 33 media outlets, 55 music stars, and 270 Dyson Zone owners and prospects.

Le Studio Dynamic designed an interactive setup that allowed users to step into the shoes of a DJ, mixing custom musical compositions while wearing the Dyson Zone headphones.

This experience also offered users the chance to be filmed live during their mix and take home their own video souvenir directly on their phone!